A festive atmosphere has taken over the city. With bright lights and decorations, lively streets and squares, it’s the magic of Christmas! In this spirit, we organized a games fair in collaboration with the municipality of Dakar. This was held on December 26th in Fann district. Several stands offered fun activities: sack races, dance competitions, surprise envelopes and more. The main attraction remained the the Mixwell penalty shootout stand, which saw a large crowds of young participants.

Besides this festive excitement, a Mixwell stand served glasses of hot milk to visitors, the mascot struck poses and entertained the children, in collaboration with Santa Claus. This moment of sharing and entertaining allowed us to strengthen our presence in an area with weak awareness and to engage communities to try and adopt Mixwell brand.