In celebrating World Milk Day 2024, Cowbell seized the opportunity to increase awareness about the consumption and benefits of milk within Freetown. Cowbell embarked on a two-day intensive vehicle parade…
In June, Promasidor Kenya commemorated World Food Safety Week with various activities to raise awareness and reinforce our commitment to food safety.
Nearly a year after the launch of the Proma Café brand in Algeria, and as part of our brand expansion strategy, we introduced the 2g stick format in June. This…
As part of activities to mark the 2024 World Milk Day, Ghana’s leading dairy brand, Cowbell with Twisco Chocolate Drink provided 100 000 servings of a complete breakfast to students…
To commemorate World Milk Day on (June 1, 2024), Promasidor Nigeria, through the Cowbell and Loya Milk brands, joined the global call for "Quality nutrition to nourish the World’’ with…
The captivating aromas of green tea spread through the main arteries of Dakar as our hostesses in the flashy colors of Top Tea, visited retailers, open markets and gathering places.
Le Berbère is expanding its culinary range with the introduction of Le Berbère Gourmet, rectangular portions designed to add flavour to homemade dishes.
For over twenty years, Loya has been synonymous with high-quality powdered milk. Today, Loya is expanding into the cheese product category with the introduction of Loya portions.
As part of this year celebration of Mother’s Day, Yumvita, Ghana’s best infant cereal hosted, over 200 women to a fun-filled workout session, health talk, music and dance at the…
The Onga Spice Carnival, a Samba-styled procession of choreographers and dance groups vibrantly dressed in costumes representing Onga Seasoning variants has brought Onga to the doorsteps of Ghanaian markets
