Category: ALL NEWS

Promasidor Algeria launches iconic melted cheese recipe: Le Berbère El Assil

The launch strengthens the premium positioning of Le Berbère and capitalizes on the growing momentum of the premium melted cheese segment. With Le Berbère El Assil, we stay true to our legacy while offering Algerian households a richer and more flavourful experience. The new recipe is crafted with carefully selected ingredients, enriched with butter to […]

Pink October in the DRC for Breast Cancer Awareness month

The end of October was dedicated to the fight against breast cancer, and we had the honour of organizing an awareness and development session around this cause. The session brought our employees together for a moment of learning, reflection, and solidarity. It included a presentation by a medical professional who shared key insights on early […]

Cowbell Champions Nutrition at Street Child Marathon for Vulnerable Communities in Sierra Leone

Street Child of Sierra Leone, a national non-governmental organisation dedicated to providing education, child protection and livelihood support to children in vulnerable communities across all districts of Sierra Leone, successfully organised the second edition of the Street Child Marathon 2025, held in Bo City on Saturday, 25th October 2025, following the success of last year’s […]

PromoMOMS Inspires Hope Through Breast Cancer Awareness Talk

As part of Breast Cancer Awareness Month, PromoMOMS brought warmth, courage, and inspiration to Promasidor Ghana with a powerful session dubbed “Every Story Is Unique, Every Journey Matters.” Guest speaker from Marie Stopes, Erica Awuraafoge set the tone with an engaging presentation on early detection, regular self-checks, and emotional wellbeing. Her words reminded everyone that […]

Proma Café Launches Proma Café Gold 45g in Algeria

Promasidor Algeria is proud to announce the launch of Proma Café Gold in a 45g jar format, introduced in October. Proma Café Gold joins Proma Café Classic, which has been available in the Algerian market since August 2023. Made from a selection of high-quality beans and a carefully balanced blend of Arabica and Robusta, Proma […]

A resounding success for Onga Cooking Competition in Guédiawaye, Senegal

On October 11, 2025, the city of Guédiawaye came alive with warmth and gastronomy during our grand culinary competition organized by Onga. More than 400 participants attended this exceptional event, which brought together six women’s groups competing for prestigious prizes, including mini fridges, freezers, stoves, and various kitchen utensils. Evaluation criteria such as punctuality, hygiene, […]

Promasidor Nigeria Relaunches “Harness Your Dream” Initiative to Empower Students

Promasidor Nigeria has relaunched “Harness Your Dream”, a career guidance and mentoring programme designed to help junior secondary school students make informed career and lifestyle choices. The event took place on Thursday, 9th October 2025, at the Oshodi Local Government Secretariat, Lagos. The event, which stands as a testament to Promasidor’s unwavering commitment to advancing education in Nigeria, attracted several […]

The Drink-O-Pop School of Fun brings refreshment and fun to schools in South Africa

For decades now, Drink-O-Pop powdered soft drinks and concentrates have been firm favourites with consumers across South Africa. Just one affordable sachet makes two litres of refreshing soft drink, and it’s available in a range of delicious flavours. Which is why, no matter how under-privileged the community may be, the children always have enough to […]

Onga celebrates the taste of home during Independence and World Food Day in Nigeria

Lagos, Nigeria – October 2025 – Onga kicked off October with its “Taste That Unites Us” Independence Day campaign, riding on the theme #OnePotOnePeople, and extended our Taste of Home message into the World Food Day celebration. Riding on the month-long celebration, we showcased how food unites Nigerians and makes our shared experiences memorable. The […]

Onga’s Landmark World Food Day Initiative in Liberia drives food security awareness

World Food Day, celebrated annually on October 16, is a global initiative to end hunger. This year’s theme, “Hand in Hand for Better Foods and Better Future’, reflects the United Nation’s Food and Agriculture Organisation’s Hand-in-Hand initiative, which promotes evidence-driven, country-led partnerships to transform agri-food systems and strengthen food security. In Liberia—a nation with a rich […]